The data that is exchanged between your CRM and Venta as part of our standard integration is described below. The integration is bi-directional, so Venta can read and write data in your CRM.
We currently integrate with Hubspot, Salesforce and Pipedrive. If you want to connect another CRM, simply contact us.
The following contact details are exchanged between the CRM and Venta:
| Attribut | Beschreibung |
|---|---|
| first_name | First name of the contact |
| last_name | Last name of the contact |
| company_id | ID of the associated company in CRM |
| company_name | Name of the company |
| title | Job title of the contact |
| lead_source | Source of the lead (here: "Venta") |
| emails | Array with e-mail addresses of the contact (optional) |
| phone_numbers | Array with telephone numbers of the contact (optional) |
The following company data is exchanged:
| Attribut | Beschreibung |
|---|---|
| description | Description of business activities |
| name | Name of the company |
| website | Website of the company (optional) |
| industry | Industry of the company (optional) |
| addresses | Array with postal addresses of the company (optional) |
| phone_numbers | Array with phone numbers of the company (optional) |
In the following, we describe the synchronization process between Venta and CRM systems. When new companies or contacts are added, they are stored in the Venta database and synchronized with the CRM cache. A daily query checks for new entries, while after the first authorization or a manual sync click, all CRM contacts and companies in the cache are updated.
The integration is based on the CRM integration provider apideck BV (based in Antwerp, Belgium). Further information can be found at https://compliance.apideck.com.
Flowchart illustrating the bidirectional data synchronization process between the Venta database and CRM systems, including automatic and manual synchronization options.